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How does a shopping cart work?
All shopping
carts share the following structure. A
shopping cart normally includes:
-
Database, that stores information such as
product details, customer data, order
information, etc.
- Storefront, that
displays this information to store visitors
(e.g. product detail pages, search pages,
checkout pages, etc.)
- Administration
area, that allows you, the store
administrator, to manage your store. For
example, this is where you add products, set
up shipping etc.
The shopping
cart is a very important element in an
online-shop. The shopping cart collects all
products which the client selects via
mouse-click in the online shop.
A shopping cart is special software that
allows you to sell your products
online. It allows you
to take credit card payments and
shipping information when your
customers buy from you.
Show your product
You will have a product catalogue with your
shopping cart. It lets you list all products you have for sale
and let you use thumbnail images, allowing your customers to
scan through your products more easily.
PayPal
PayPal is an email payment system that allows
you to take credit cards, debit cards, or bank account payments, without needing
a merchant account.
PayPal is well known for its security
methods that protect both buyers and merchants. As a result, many customers
prefer to make online transactions using this system.
Pricing
If you're running a Web store on a
budget, PayPal is a great alternative to traditional merchant accounts and
payment gateways. It features:
Products
Since you're
looking into e-commerce, you probably
already have something to sell. When setting up a shopping cart, you can
sell other products
that are related to your main offerings, or
if you don't have products to
sell through your website, you can use something called a
drop shipper.
Drop Shipper
A product drop shipper (ex. Doba,
Megagoods, dropshipsites) is a company that provides products for you to
sell without your having to store or ship them. They ship the products directly
from the warehouse to your customers on your behalf.
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Order from your website |
Order to Drop Shipper |
Drop ship sends to customer |
How drop shipping works:
- You choose the items you want to sell from
their website.
- You promote them to your customers on your
website or shopping cart.
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When a customer purchases one of these
items from you, they pay you the retail price you choose.
- You pay the drop shipper the wholesale
price for the item.
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The drop shipper sends it to your customer
from their warehouse, with your company's logo on the return label.
This system makes it easy to offer more items
without the hassle of ordering and storing them. Drop shippers also usually have
a wide selection of items to choose from. |
